Master Product Management: From Discovery to Leadership
Become a world-class PM. Deliver impactful products and lead teams with confidence.
Overwhelmed by Product Management Challenges?
Break Free from Burnout and Stalled Growth
Take control of your PM career with a proven framework.
Product management means juggling user needs, stakeholders, and teams while driving impact. Without a clear path, you risk burnout or stagnation. This course delivers a step-by-step process to master discovery, prioritize effectively, deliver results, and lead strategically, preparing you for a product director role.
Designed for PM Success
Your Path to Product Excellence
Practical skills, modern frameworks, and a mentorship approach.
Outcome-Driven: Master Jobs-to-be-Done, Opportunity Scoring, and Now/Next/Later to deliver user and business value.
Practical Skills: Apply discovery, prioritization, and leadership techniques right away.
Mentorship Tone: Bite-sized videos feel like guidance from a seasoned PM mentor.
Career Transformation: Go from new PM to product director with strategic leadership skills.
Explore the Full Journey
Your Complete Product Management Roadmap
From User Needs to Team Leadership
Dive into the course below to explore the full journey. Start with core sections now and unlock new lessons as they’re released, all included with your enrollment.
Starting as a Product Manager
Learn the PM role, responsibilities, and skills. Understand role flexibility and how duties adapt across contexts to start your career with clarity. Practical guidance for new PMs.
Navigating the First 90 Days
Integrate into a product team in your first 90 days. Learn to navigate workflows, build relationships with cross-functional partners and engineers, and make early contributions. Actionable steps for new PMs.
Starting Discovery with User Needs
Begin discovery by gathering user needs with JTBD. Learn to frame jobs and collect insights through interviews, observations, and job mapping to identify user needs.
Deepening Discovery with Problem Analysis
Deepen discovery by analyzing user needs to identify problems and opportunities. Learn to process insights, map opportunities, create personas, test assumptions, and collaborate.
Managing the Product Backlog
Organize and prioritize the product backlog to deliver value. Learn to structure tasks with Now/Next/Later, prioritize with Opportunity Scoring, write job stories, balance priorities, and iterate with stakeholder input.
Planning Product Features
Plan features from prioritized backlog tasks. Learn to define scope, set outcome-based metrics, build roadmaps, align the product trio, estimate effort, and design MVPs.
Launching Product Features
Launch features with the product trio. Learn to prepare launches, execute go-to-market plans, track outcome-based metrics, iterate post-launch, and resolve challenges.
Measuring Product Performance
Measure product performance to optimize outcomes. Learn to define KPIs, set up analytics, analyze user data, run A/B tests, and act on insights.
Influencing Executives and Peers
Influence executives and peers to support product outcomes. Learn to identify key stakeholders, communicate performance insights, manage expectations, resolve conflicts, and align with executive objectives.
Leading Product Teams
Lead product teams to deliver outcomes. Learn to influence without authority, foster trio collaboration, resolve conflicts, mentor juniors, and set team OKRs.
For Every Level
Built for Ambitious Product Managers
From Newbies to Future Product Directors
New PMs: Master fundamentals to stand out.
Mid-level PMs: Drive impact through discovery and delivery.
Senior PMs: Lead teams and influence execs for product director roles.
No matter your level, this course equips you with the tools and mindset to excel.
HI! MY NAME IS
Pedro Sampaio
With over 20 years in software engineering and product management, I’m a product leader passionate about empowering Product Managers and teams. My expertise bridges technology and strategy, guiding you to uncover user needs, prioritize with precision, deliver impactful solutions, measure success, and align stakeholders. I share proven methods to help you grow from new Product Manager to Product Director, creating products that win.
Transform Your Career
Unlock Your Product Leadership Potential
Deliver, Measure, and Lead with Confidence
Deliver user-focused products with modern discovery and prioritization.
Launch features that drive measurable outcomes.
Influence executives and peers to align on strategic goals.
Lead product teams, ready for a product director role.
The Product Manager’s Journey
- Course